Denotative Meaning
•Denotative  Meaning is the meaning of an symbol that is shared by a group of people.  •If you say the word, "dog," most English speakers will point to the  same type of animal. •Denotative meaning is what makes symbols work for  communication
•Or,
The denotative meaning of a word
 is its actual meaning, with no spin on it intended to persuade •
For  example,
the actual meaning of the word "propaganda" is "plan for  the propagation of a doctrine or of a system of principles." •There's no  implication here that such a doctrine or system is either good or bad.
•The  word "proof." Its denotative meaning is "evidence that compels  acceptance by the mind." •Please note that in this definition, there's  still room for doubt in whatever it is that the evidence is supposed to  support.
Conotative meaning
•Connotative Meaning is the  meaning of a symbol that is personal to an individual and not shared.
Ex:
•
Because
 of the word “Propaganda” had been used by the Nazis, "propaganda" is  now given its connotative meaning by most people, rather than the  denotative. •So it now suggests lies, exploitation, concealment of  truth, and other pejorative characteristics or purposes.
•
The  word “proof”.
Nowadays,
people generally react to the word not  in denotative meaning.•To such people, "proof" means certainty, no room  for disagreement, case closed. •
And so when someone
tells them  that something has been proved, they tend to accept the statement  uncritically and proceed to shut down their thinking mechanism on the  subject involved. From that point on, it's a piece of cake to manipulate  them.
Followers
Wednesday, March 17, 2010
Connotative Meaning
1.an act or instance of connoting.
2.the associated or secondary meaning of a word or expression in addition to its explicit or primary meaning: A possible connotation of “home” is “a place of warmth, comfort, and affection.” Compare denotation (def. 1).
3.Logic. the set of attributes constituting the meaning of a term and thus determining the range of objects to which that term may be applied; comprehension; intension.
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2.the associated or secondary meaning of a word or expression in addition to its explicit or primary meaning: A possible connotation of “home” is “a place of warmth, comfort, and affection.” Compare denotation (def. 1).
3.Logic. the set of attributes constituting the meaning of a term and thus determining the range of objects to which that term may be applied; comprehension; intension.
taken here
stylistic technique
a stylistic device is the use of any of a variety of techniques to give  an auxiliary  meaning, idea, or feeling to the literal or written.
taken here
taken here
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